If opportunity doesn't knock, build a door.
That is exactly what Missouri Post 302 did! They started at day one and built a post from the ground up. The members took the good of The American Legion and used current techniques to transform their post into the recruiting juggernaut it is today.
Despite the many challenges 2020 brought, Missouri 302 finished the fiscal year with an impressive 207 percent in membership! It is the highest percentage in the Department of Missouri and the second-highest numerically for transfers, also in Missouri. All of this from a post less than 1 year old.
Post 302 utilized a system of organization-wide efforts to identify, implement, emphasize and manage a customer-focused approach of continuous improvement. This concept was the epicenter of their recruiting and retention strategy. It is now the standard for Post 302, with continuous changes being made to meet the challenges as they are identified.
Missouri 302, the little post that could, has shown its potential, ingenuity and innovation by becoming a leader on the recruiting stage. The members do not see this as the end of their mission, but as a constant reminder to continuously improve their efforts and abilities. Missouri 302 plans to be a first-class example worthy of emulating in the next fiscal year. Let's see what happens!